Testimonials
What people I’ve worked with say
What I actually do as a lead
Prioritisation
I work out what’s worth building next and size it before anyone opens Figma, if it's not a hell yes, it's a no.
Systems and governance
Owning the design system. Naming, tokens, contribution rules, and the maintenance that keeps it useful.
Accessibility
Setting the standard and building it in by default. And baking into team processes.
Pairing
Sitting with developers while they build and PMs while strategising. It’s how we build the right thing first time.
Mentoring
Navigating difficult situations and communication issues. Career stuff, and ways of working.
Adoption
A design system only pays off when teams use it, so I spend as much time helping them use it as I do building.
More impact